The Rise of Text Recruitment and the Business Impact

Candidate communication requires a better experience and improved efficiency. Companies that rely on emails or traditional forms of communication are failing to attract quality talent and losing candidates in the process. Text-based recruitment provides an immediate ROI for companies looking to improve how they attract, recruit and hire talent. It improves response times, engagement metrics, and the overall experience of both candidates and recruiters. Companies looking to leverage text in their talent acquisition strategies should consider:

  • Using a platform that can help to track engagement and effectiveness of communication while providing more consistency and standards for recruiters and hiring managers.
  • Measuring the impact of text on their overall talent acquisition efforts from recruitment marketing to onboarding
  • Extending communication to the employee experience and considering performance management, internal mobility, and benefits administration

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