SmartRecruiters: Three Things I Learned at Hire Success

compass with the arrow pointing towards the word talent

I met Jerome Ternynck for the first time in 2008. At the time, he was the Founder of Mr. Ted (a popular recruitment solution in Europe) and he was about to launch a free ATS called SmartRecruiters. He made the announcement at ERE Fall and if you were at the conference, you probably remember that this was a very BIG deal. Jerome was offering an ATS with all of the basic functionality to anyone – even small companies with just a few employees. His vision was simple. He wanted to make recruitment simple for both employers and job seekers. Anyone could sign up and start using SmartRecruiters. To be honest, the solution was just ok. Remember, it was free. But, the beauty of SmartRecruiters was its integration and its vision to be something more than a traditional ATS. It was designed as a platform that could truly integrate with many third-party solutions such as background checking, assessments and onboarding. Today, integration is still one of its key differentiator but a LOT has changed.

I was fortunate enough to attend SmartRecruiters’ first user conference this week and below are a few things I learned.

  1. Integration is still a Differentiator: SmartRecruiters’ marketplace allows companies to discover and connect with pre-integrated solutions such as job distribution, assessments, and video interviewing. Solutions are added regularly. SmartRecruiters recently announced integration with LinkedIn, DocuSign, and Tableau. It is a solution that appeals to both recruitment and IT.
  2. Going Global: The company has made significant product enhancements and it is looking to compete at the global enterprise level. This is not the same solution from 2008. It can support multiple brands, handle high-volume and manage the complex needs of global companies. Oh, and it just landed Visa as a client.
  3. Customers Come First: SmartRecruiters is looking at its customers rather than its competitors when making product announcements. Customers helped develop this product and product enhancements and releases happen often. This year 573 ideas were submitted by 3,000 users. I had the opportunity to chat with the Head of Talent Acquisition for Atlassian who said that SmartRecruiters listened to what they wanted and helped to make changes to the product based on their feedback.

The ATS market has changed significantly over the past few years and companies are looking at next generation talent acquisition platforms such as SmartRecruiters that can support a more holistic approach to identifying, attracting and hiring talent.

Madeline Laurano

Madeline Laurano

Madeline Laurano is the founder and chief analyst of Aptitude Research. For over 18 years, Madeline’s primary focus has been on the HCM market, specializing in talent acquisition and employee experience. Her work helps companies both validate and re-evaluate their strategies and understand the role technology can play in driving business outcomes. She has watched HCM transform from a back-office function to a strategic company initiative with a focus on partnerships, experience and efficiency.

Before founding Aptitude Research, Madeline held research roles at Aberdeen, Bersin by Deloitte, ERE Media and Brandon Hall Group. She is the co-author of Best Practices in Leading a Global Workforce and is often quoted in leading business publications including The Wall Street Journal, The Boston Globe, Yahoo News, The New York Times and The Financial Times. She is a frequent presenter at industry conferences including the HR Technology Conference and Exposition, SHRM, IHRIM, HCI’s Strategic Talent Acquisition conference, Unleash, GDS International’s HCM Summit, and HRO Today.

In her spare time, she is a runner, an avid sports fan and juggles a house full of boys (where a spontaneous indoor hockey game is not unheard of!).

Share on linkedin
Share on twitter
Share on facebook
Share on email